HealthNews Expert

Dan M. Heffley

Dan Heffley

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Dan M. Heffley, LUTCF has been assisting clients with their healthcare and employee-benefit purchasing solutions since 1990.


A recognized speaker about everything pertaining to the health insurance market, he has spoken to political groups and associations. His clientele consists of such varied industries as national restaurant-chains, a state-chartered Women’s Chamber of Commerce and a 15,000 person direct sales company as well as everyday Americans.


He belongs to numerous industry groups and has a full fellowship in the Life Underwriting Training Council, teaching their Professional Growth course to agents, brokers and insurance agencies.


As a Master General Agent, he provides expertise and assistance to insurance agents and brokers with tough cases.


Having won the top spot for health insurance several years running in his home state of Nevada, he was honored with the top spot in the country in October of 1996.


Dan credits his success to his passion for the business, his desire to break down complex subjects into easy-to-digest manageable pieces, and his unflinching mission to get everyone insured regardless of health conditions.

He formed biggroupbenefits.com to allow a turnkey approach for associations, direct-sales companies with 1099 employees, as well as families and individuals so that they could have an easy online portal for employee benefits. He is also halfway through writing a book about health insurance, designed to make the complex world of health insurance understandable to the common person.


When he’s not saving the world from being uninsurable, he can be found at the dojo practicing his martial arts, bodybuilding at the gym, riding his bicycle, hiking the mountains or volunteering as a backcountry ranger.